Olivia Rodrigo released the song Serena Joy as a limited-edition CD single on August 23. The standard CD hit shelves ahead of the digital streaming version, SSBCrack reported. AsAmNews also noted the fresh track.
Variety reported the track takes influence from The Handmaid's Tale. Consequence of Sound emphasized the political tone of the lyrics. Geo News reported this launch coincides with a female empowerment announcement prior to a major music festival.