Activision is taking a bold approach to revive interest in 'Call of Duty: Modern Warfare 4' by using the release of 'GTA 6' to heighten its visibility. The company has recognized a decline in media coverage for the franchise over time, which they label as the 'Call of Duty tax'. Recent articles have detailed the revival plan and the forthcoming release dates for 'Modern Warfare 4' on Xbox and PC.
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